Working with Sue Froggatt, a leading expert with over 30 years’ experience of helping organisations grow and strengthen their membership, with Midas PR, and with our own Societies, we have developed a resource library of videos, handbooks, and exercises designed to help Societies who want to grow their membership.
A quick note: many of our training resources cover third-party platforms and so are representative of the platform at the time the resource was created. We endeavour to keep all our training resources as up-to-date as possible. If you spot something in a video or on a document that has been redesigned or changed since it was uploaded, please let us know, and we'll update it as soon as possible.
Membership Recruitment and Retention
Here, you’ll find workbooks and resources that were created to help grow your society.
The exercises in this workbook cover the whole membership recruitment process and are designed to help Societies prepare for a membership recruitment campaign.
The exercises in this workbook are designed to help Societies develop strategies to retain their members and encourage more involvement.
The exercises in this workbook cover the whole membership recruitment process and are designed to help Societies prepare for a membership recruitment campaign.
The exercises in this workbook are designed to help Societies develop strategies to retain their members and encourage more involvement.
This toolkit has been created to help anyone create visual and verbal communications and events for The Arts Society, with guidelines on how to create a consistent and coherent experience or a piece of communication.
This document contains a few suggestions of places that you could target with your publicity materials or approach to offer membership. Many of the ideas given here come from Societies that attended the Recruitment Workshops.
A step-by-step guide to writing a press release to send to a media outlet.
Examples of the kind of emails you might send to a media outlet.
Form and Survey Templates
The Google Forms below exist as templates and examples of the kind you might want to send to your membership. Google Forms are not only easy for recipients to complete online, but if preferred, they can also be printed out in excellent formatting and posted to a return address. The forms exist purely as examples - please do not send them to your membership, as you will not receive the results.